The latest trend of startups hasn’t left the food industry untouched. It is common knowledge that all businesses related to cooked food are profitable, though not as much as millionaire blueprint. That been the case, there are several food startups springing everywhere with a desire to make their own mark. To standout, you should be different and offer something that is popular and one that can also be presented in an innovative ways.
If you want to join the bandwagon you can consider a pasta joint because of its universal appeal. But before you begin check out the following hints on how to start a food joint.
Tips for opening a food joint
With matters related to the gut, people like to go to tried and tested joints and restaurants; therefore it is going to be an uphill task for a new food joint. It is advisable to save some money for the rainy day and not put your entire savings into the venture.
- Research: Good food alone will not ensure success in the food industry. You need to do the groundwork –
- find out the best places to procure your ingredients
- identify the best locale
- be aware of all the necessary health department regulations
- Complete the licensing formalities.
- Contain your overhead costs: It is important to break even before you start making profits. You can make profits only when people come back for more based on your quality and service. Hence, till such time do not spend on any extras which are not absolutely necessary.
- Be your own salesman: It’s your baby and nobody else can be more passionate about it than you; therefore do your marketing. Only when you are in the midst of things will you know what the market scenario is, what the customers’ expectations are and how you can use the inputs to build your business.
- Use social media: You can’t keep your head under sand and ask social media to go away; yes it is a big distraction but only if you let it be. The social media as a marketing tool has immense potential. Your presence must be announced on twitter, Facebook, Pinterest, yelp and Instagram to begin with. Post updates, tweets, photos of food, menu and share the occasional recipe. Do not neglect this aspect at any cost; just a few minutes a day will ensure that you stay in touch with your customers.
- Be flexible: As a small food joint the only way to survive is by being adaptable. Be ready to be innovative and offer new dishes to your clientele. Pasta can be made prepared in unique ways and presented in a fresh manner each time; the versatility of the item is its USP. Along with your main dishes always keep the all time popular food items like fries and pizza on your menu.
Team up with an experienced partner: In the food business it is crucial that you have someone with knowledge and experience on your side. An experienced partner will be able to guide you with your leases, choice of menus and other nitty gritty of running a business. You need not always follow the advice but the insight will be priceless.
Your own business is an all-consuming profession where you work seven days a week 365 days of the year. Only your passion and service will help you build your business and achieve success.